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When Is It Time for Pricing Software? How to Know Your Small Business Has Outgrown Spreadsheets

  • goldsmithconsultingllc
  • Oct 23
  • 3 min read

Intro

Every small business starts somewhere — often with a simple spreadsheet and a few formulas to set prices. But as your business grows, managing costs and pricing that way can quickly become confusing and unreliable.

Some business owners don’t even know where to start — how to build a pricing spreadsheet, calculate markups, or track margins accurately. Others are spending hours each week trying to keep up.

If that sounds familiar, it may be time to move beyond manual pricing and start using pricing software built for small business owners.

Below are seven signs you’ve outgrown spreadsheets (or never really needed them in the first place), and how a tool like The Pricing Assistant can make pricing easier, faster, and far more accurate.


1. You don’t have a clear pricing process

Many small businesses never set up a structured way to calculate prices. Instead, prices are guessed, copied from competitors, or adjusted only when costs go up.

Better way: Pricing software helps you set consistent markups, understand your true costs, and create reliable prices that protect your margins — without complicated spreadsheets.


2. You don’t know how to build (or maintain) a pricing spreadsheet

Creating and maintaining a pricing spreadsheet sounds simple — until you try it. Formulas break, costs change, and one small error can throw off your entire price list.

Better way: With The Pricing Assistant, you don’t need to be an Excel expert. The system handles calculations, margin tracking, and syncing automatically — so you can focus on running your business, not fixing formulas.


3. You spend too much time updating prices

If updating prices for every product or service has become a full-time job, it’s a sign your tools are holding you back.

Better way: Update multiple products at once, apply markups or markdowns in bulk, and push changes directly to QuickBooks Online with just a few clicks.


4. You’re not sure if your prices are profitable

When costs fluctuate, your margins can disappear without warning. Without clear visibility into profit per item, it’s easy to underprice and not even realize it.

Better way: Pricing software gives you real-time margin visibility — so you always know what’s profitable and what’s not.


5. You’re managing multiple spreadsheets that don’t match

If you and your team are working from different versions of a pricing sheet, mistakes are guaranteed. One outdated file or wrong formula can lead to costly errors.

Better way: Manage all your pricing data in one central place that stays synced with QuickBooks Online — no version confusion, no double entry.


6. You miss or delay supplier cost changes

Suppliers update prices all the time — shipping, materials, or wholesale costs can shift monthly. Manually catching those changes in your spreadsheets is nearly impossible.

Better way: Use bulk markups/markdowns to apply updated costs instantly and adjust selling prices to keep your margins consistent. Once you do bulk updates, go through and check margins to see if any need manual updates.


7. Growth has made pricing a bottleneck

If adding new products or updating pricing for existing ones feels overwhelming, your current system is slowing down your growth.

Better way: Sync repetitive pricing work, reduce manual effort, and keep pricing accurate as your business scales.


The Bottom Line

If you’ve ever thought:

  • “I don’t even know where to start with pricing,” or

  • “My spreadsheets are a mess,” or

  • “I just don’t have time to keep prices updated” —

then it’s time for pricing software built for small business owners, not data analysts.

The Pricing Assistant was created for that exact reason — to help small businesses manage costs, set prices confidently, and stay profitable without the stress of spreadsheets.

👉 See how The Pricing Assistant can help. Visit ThePricingAssistant.com to discover how you can simplify pricing, automate updates, and keep your data accurate — no formulas required.

 
 
 

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